All tagged marketing

How Google’s Marketing is a Step Ahead of Apple in the Face of Harvey

Let’s admit it; Google Pixel is for Android users what iPhone 8 is for Apple loyalists. Google Pixel came in at a time when even android users were on the lookout for iPhone 7.

And, now, with its latest versions it certainly aims to run at par with Apple. Though it’s another story whether or not it can or will, there is one great marketing strategy that Google decided to throw in the face of the aftermath of hurricane Harvey.

Why Chatbots Will Change Customer Experience Forever

Chatbots may revolutionize the way customers interact online with your business. What are they, what can they do, and why do they matter?

In this episode of our Here’s Why digital marketing video series, Mark and Eric from Stone Temple Consulting explain what chatbots do and the impact they might have on digital marketing in the days to come.